Getting Started
Getting Started with Listings
Getting Started with Listings Managing listings through PinMeTo is simple. This article holds links to explanations of most functionalities you should be familiar with when using our Listings product. Are you completely new to PinMeTo Listings? Watch this introduction video: Adding Locations Adding locations to Listings How to Manually Verify your Locations (Manual Verification)FeaturedSetting up your Apple Business Connect account
Setting up your Apple Business Connect account With an Apple business connect account connected to PinMeTo, you have access to the following capabilities: Highest Data Priority With a verified Apple Business Connect account, your updates have the highest possible trust and priority. Performance Insights *Only verified Apple Business Connect accounts have access to insights. When you authorize access to PinMeTo, we request insights from the past 13 months for all your locatiFew readers
Adding locations to Listings
Storefront, Storefront with Service Area and Service Area locationsFeaturedStorefront Name Guidelines
What is a Storefront Name? A Storefront Name is a data field found under General Data in the location view. By default, it is the same as your account name, but it can be changed if, for example, you have a country code or other abbreviations in the account name that are not included on your storefronts. In Locations, Storefront Name is displayed as Name:FeaturedImport location information
StoreID (Required) This is the ID/Code to identify the location. PinMeTo allows you to set ID's up to 36 characters. A character is a number, letter or special character such as a hashtag. However, if your ID contains special characters, you'll have to set a separate StoreID for Facebook as this network is only compatible with alphanumeric characters (letters and numerals). StoreID is the most important tool for our system to identify unique locations within our Products and synchroniSome readersListings - Location details
For each location, there are a number of fields with information that is sent to the networks. Here is the full list of the fields that can be filled for each location, what each field is, and why it's good to supply that info:Some readersNetworks - Bing Places
Bing Places Bing is Microsoft's search engine. With 6% of the world's search traffic, Bing is the 2nd most popular search engine in the world, after Google. Connecting PinMeTo to Bing Place ensures that your brand's location info is accurate for the millions of people who will be searching using Bing or Bing-connected devices. Type of connection: Direct two-way connection. PinMeTo can update theSome readersCreating and Editing Service-Area Business Locations
What’s a Service-Area Business? A Service-Area Business visits or delivers to customers directly, but doesn't serve customers at their business address. Can I modify my existing locations? Yes! Go to your Location List, click on the location you want to edit, scroll down and click on the Location Type, choose the type from the drop-down menu and update the location. Location type in the Location Details Page (https://storage.crisp.chat/users/helpdesk/websitSome readersHow to delete pages and listings on Facebook, Google and Apple and how long does it take?
Deleting a page on Facebook Log in to Facebook, then click your profile photo in the top right. Click See all profiles, then select the Page that you want to switch into. Click your Page photo in the top right. Click Settings and Privacy, then click Settings. Click Privacy in the left menu, then click Facebook Page Information.Some readersNetworks - Waze
Waze (Child directory of Google Business Profile (GBP)) Waze is a GPS navigation software app owned by Google. Waze works on smartphones and tablet computers that have GPS support and provides turn-by-turn navigation information for drivers, along with user-submitted travel times and route details. Since Waze is owned by Alphabet – Google's parent company – its location information data is collected from Google Business Profile (GBP). Type of connection: Two way - Direct ConnectionSome readersListings: Networks List
What is a Business Network? A business network is a website where businesses are listed by category. Categorisation could be by type of business, location, activity, or size, among other factors. By navigating to Listings Networks you can see a complete list of all the available networks you can connect to, the connection status and the number of locations connected to that network. Why is it good to be listed on many networks? The more networks you are listed on, the greater the chancSome readersListings - Temporarily or Permanently Closing Locations
When should you use "Permanently Closed"? If your store is closed and will not re-open again How to set your locations to "Permanently Closed" Navigate to Listings - Locations - Locations list - Select the location you need to set as ''Permanently Closed'' Scroll down to the ''Permanently Closed'' field and click on it Tick the box to mark it as ''Permanently Closed'' and click ''Update'' When should you use "Temporarily Closed"? If you have a seasonal storeFew readersNetworks - Trustpilot
Trustpilot Trustpilot allows people to share and discover reviews of businesses, and gives companies the tools to turn consumer feedback into business results. Connecting your brand to Trustpilot using PinMeTo ensures that people who want to review your services or locations can do so, which will help optimise your brand's reputation management efforts. In addition, PinMeTo partnered with Trustpilot to facilitate easier reputation management: Trustpilot reviews can be aggregated and managFew readersListings - What are conflicts and how to handle them?
If there is a difference in the data between a directory that has a 2-way API connection and PinMeTo Listings for any of your locations, Listings - Tasks will show a conflict. Under Tasks - Conflicts across networks, you can also verify which networks are having those conflicts. This is implemented to provide you with more control over the information displayed on directories. For instance, on Google, users can propose modifications to locations, even if they don't own them. If such a suggestFew readersNetworks - Seznam
Seznam Seznam.cz is one of the most popular web portals and search engines in the Czech Republic. It runs almost 30 different web services and associated brands. Among the most popular services are its search service search.seznam.cz and its map service mapy.cz. All PinMeTo customers have access to Seznam for Czech locations only. You can connect or disconnect directories in the Networks tab under the Listings section of PinMeTo. For additional details, please contact supFew readersNetworks - Apple
Apple With PinMeTo, brands can manage their location data on Apple Business Connect to ensure their local information is correct and up-to-date when their consumers are searching for them on Apple Maps, Siri and other Apple services. Type of connection: Two way - Direct Connection. PinMeTo pushes data to the directory as soon as there are data changes and the directory pushes data to PinMeTo. We can verify what data is in the directory. If the location is wrong or missing, please contactFew readersListings - Insights - Facebook
Impressions: The number of times any content from your Page has been viewed. Paid - The number of times your Paid content has been displayed on screen. Organic - The number of times your Unpaid content has been displayed on screen. Reach: The number of people who saw your content at least once. Paid - number of people who saw your Paid content at least once. Organic - number of people who saw your Unpaid content at least once.Few readersNetworks - Google Maps
Google Maps (Child directory of Google Business Profile (GBP)) Google Maps is a web mapping service developed by Google. It offers street maps, satellite imagery, aerial photography, 360° interactive panoramic views of streets, real-time traffic conditions, and route planning for traveling by foot, car, bicycle, or public transportation. Google Maps users can see location listings with business information, star rating, and reviews. This information is shared amongst other Google servFew readersNetworks - Facebook
Facebook PinMeTo is a Facebook Global Marketing Partner. Our two-way connection with Facebook makes it easier to keep your info synced across all your Facebook pages, so users of the world's largest social networking site are getting accurate information about your brand. With PinMeTo's Location Posts service, you can create a single message and publish it to one, some, or all of your local Facebook pages. Running a special offer in a specific city?Few readersNetworks - Google Business Profile (GBP)
Google Business Profile (GBP) With over 88% of the search market share, Google is indisputably the world’s leading search engine. PinMeTo is a certified Google Partner, and is connected through a unique API integration, making it possible for our clients to manage their Google Business Profile (GBP) profiles using PinMeTo Listings. Looking for something nearby is one of the most common searches we do. In fact, more than one-third of all mobile searches (https://www.thinkwithgoogle.com/coFew readersListings - Custom Fields
What are the Custom Fields that we offer in our Listings product? Our Listings product offers Custom Fields, which are extra fields of data that users can add to the default list of data fields for location details. These fields can be personalized to meet the specific needs of the user and provide additional information beyond the standard data points. How are theyFew readersNetworks - Instagram (Locations)
Instagram (Locations) (Child directory of Facebook) Instagram is not only a tool for individuals, but also for businesses. The photo-sharing app offers business accounts for brands to promote their products. According to Instagram, more than 1 million advertisers worldwide use Instagram to share their stories and drive business results. Additionally, 60% of people say they discover new products through the app. PinMeTo customers' locations are listed on Instagram through our partnershFew readersListings - Insights - Keywords
Keywords: Get Insights on Local SEO In today's digital era, local search engine optimization (SEO) is crucial for businesses to thrive and stay ahead of the competition. Keywords play an essential role in local marketing, as they help your listings and locations become more discoverable to potential customers. With the right keywords, you can not only improve your online presence but also enhance your marketing strategies and overall business performance. PinMeTo is proud to introduceFew readersListings - Insights
Lifetime Metrics Rating - Average lifetime rating and number of reviews on Google, Facebook and Trustpilot (for customers that have it). Check-ins - Lifetime check-ins on Facebook Likes* (Location pages) - Lifetime likes for locations on Facebook Likes* (Brand page) - Lifetime likes for brand on Facebook Likes are people Liking you page and following your page. They can choose to unfollow your posts and updates, but still like the page. (httpFew readersNetworks - HERE
HERE HERE Maps are used by millions worldwide through mobile apps, social networks, and are in 3 out of 4 cars equipped with an in-car navigation system. PinMeTo is recognized as a Here Data Provider, making it possible for our clients to be even more visible across search, social, and map services. It's especially important to connect your brand to HERE through PinMeTo if customers drive to your locations. Type of connection: One way - HERE gets the data from us via Get API once every qFew readersListings - Insights - Bing
Insights Bing views - Total and weekly number of views on Bing during the selected period, for all your locations Top List Views - This list ranks your locations by number of Views from highest to lowest Sometimes our customersFew readersListings - Media Review
What is Media Review? The Media Review tool in Listings gives you an overview of your media on all of your Google pages, and lets you do the following actions: Delete media uploaded by you on Google Report media uploaded by users on Google View essential information on your Google media, such as: Type of media - image/video Upload/Publish date Number of views Resolution Published by OwnerFew readersListings - How to update Profile/Logo and Cover images
A profile/logo or cover image can be changed or added to a single location or to multiple locations at the same time. There are 2 possible ways to add profile/logo and cover images in Listings: In Brand Management or in Locations. Locations To add a profile/logo or cover image to a single or multiple locations through Locations, you need to: At Listings, click the Locations button in the menu on the left. Select the location where you want to upload/update the image. (https://storaFew readersListings - API differences
User using their API to connect to PinMeTo Places API can now resolve API data differences through Listings. Here is how it's done: Navigate to Listings - Tasks If you have any API differences to handle, they will appear on top of the ''Tasks'' page Click on the ''Review Differences'' button which will show the view for handling one difference at a time. (httFew readersNetworks - Foursquare
Foursquare With a community of over 55 million users worldwide, Foursquare is the leading location-based social network. The integration between Foursquare and PinMeTo allows Foursquare’s users to access details about local businesses and leave recommendations, tips, check-ins, and more. Foursquare sells its data on 7 billion-plus locations to over 150,000 apps and services, including Snapchat, Uber, Twitter, and Instagram. Linking PinMeTo to Foursquare and keeping your info regularly updFew readersListings - Insights - Rating
Total Rating: Average rating from Google, Facebook and Trustpilot combined, for the selected period Average Lifetime rating from Google, Facebook and Trustpilot combined. Sentiment distribution - The distribution of Positive and Negative reviews for the selected period. Total Number of Ratings: Total number of ratings from GFew readersListings - Insights - System
Information Updates Network (Directory) changes: Number of changes (name, phone number, address etc) pushed from PinMeTo to a network for the selected period. Examples: Customer pushes information to PinMeTo via their API. A data conflict appears in Listings which then gets reviewed and approved and data is sent to a directory Users solves a conflict in Tasks which then gets pushed to a directory Users changes or adds information in PinMeTo which then getsFew readersSchedule Location Information Updates
Listings allows users to schedule updates to most data fields for their locations. This helps keep customers informed about when they can visit your locations, improving their overall experience. This guide will explain how to schedule regular and special open hours. Other field updates can be scheduled similarly. Navigate to the Open Hours Section: 1.. Log in to your PinMeTo account. 2. Click on Locations in the left-handFew readersNetworks - TomTom
TomTom TomTom is a global leader in navigation and mapping products, and the creator of the first Portable Navigation Device. TomTom provides data to several car manufacturers, Trivago, and to Uber in 300+ cities, which in total results in more than 8 million people relying on TomTom data. PinMeTo integrates with TomTom so your location info will be seen by users of TomTom's GPS devices. It's especially important to connect your brand to TomTom if customers drive to your locations. TypFew readersNetworks - Google Search
Google Search (Child directory of Google Business Profile) Location listing information presented on Google Search is taken from Google Business Profile (GBP), and shared with Google Search and across other Google services, like Google Maps. Type of connection: Two way - Direct Connection through GBP. PinMeTo pushes data to the directory as soon as there are data changes and the directory pushes data to PinMeTo. We can verify what data is in the directory. Business Directories ArtiFew readersHow to Manually Verify your Locations (Manual Verification)
How to Manually Verify your Locations (Manual Verification) When creating a new location In PinMeTo, either from adding it through Add Location, using the Import Template or if it’s been created via your API connection , Manual Verification will emerge as a Task for you to handle. Manual Verification implies that you need to verify the location AddressFew readersListings - Insights - Google
Views: How many times your Google Business Profile was viewed on either Google Search or Google Maps. Search - Desktop - A customer found your business via Google Search on their computer. Search - Mobile - A customer found your business via Google Search on their phone. Maps - Desktop - A customer found your business via Google Maps on their computer. Maps - Mobile - A customer found your business via Google Maps on their phone. Actions: TheFew readersListings - Google Location Images Upload
To view and upload Google images for a specific location to Locations, select a location from the list, and click on the Media tab at the top. Add Images: To add new images, simply click on '+ Image' located on the top right corner above the existing images. Review: You can review the existing imagFew readersThe Future of EV and how PinMeTo can help take you further
With the growing EV market, our partners and networks are segmenting this vertical showing how important it is for all of our futures. How are you displaying your information right now? With PinMeTo and their partners, we can provide support in letting your customers know you are now part of that future. Below is how your data will be accessed and used. What are the perks of claiming your EV profiles on Google Maps? Controlling the data visible on your stations’ profiles (branding, correFew readersListings - Updating Location Information
You can update location information in Listings from four different places. Locations List - Supports scheduling updates Location Page - Supports scheduling updates Import Locations Locations API From Locations List Go to Listings Locations Select the locations you want to update Click "Update Multiple", enter necessary information Click the fieldFew readersListings - What is Data Completeness?
What is Data Completeness? Business locations with higher data completeness are more likely to appear at the top of search results. This makes it easier for customers to find your location and the details they need. This includes special open hours, contact information, and specific attributes like wheelchair accessibility that customers might use in their searches. More complete information, such as providing action links, can also drive higher conversion rates by allowing customFew readersHow-To Set Up Open Hours and Special Open Hours
How-To Set Open Hours and Special Open Hours The Open Hours is the time during which a business or organization is open for customers or visitors. The Special Open Hours are the temporary opening hours your business or organization is open for customers or visitors, such as during the Holiday Season, bank holidays or other special events. The 'Special Open Hours' are displayed on Google, Apple, Bing, Here and TomTom. How to set Open Hours Set OpenPopular