Articles on: Listings

Listings - Location details


For each location, there are a number of fields with information that is sent to the networks.


Here is the full list of the fields that can be filled for each location, what each field is, and why it's good to supply that info:


Field

Required

Description

Storefront name

Yes

Useful for customers to find locations where the name of the location differs from the brand name. Can help boost your SEO on Google.

StoreID

Yes

Necessary so that each location has its own unique ID.

Location Descriptor

No

Useful so that the location is easier to distinguish from others, especially if there are multiple locations in the same area. Appears on Facebook, and internally within PinMeTo.

Profile Image Facebook / Logo Image Google

No

Helps the brand and the location look more trustworthy. Helps SEO. Upload the highest quality image possible.

Cover Image

No

Helps the brand and the location look more trustworthy. Helps SEO. Upload the highest quality image possible.

Location long/lat

Yes

Important so searchers for this location find the right place. Helps SEO.

Address

Yes

Very important for customers to be able to find your location. Helps SEO.

Homepage

No

So customers can check easily your company's webpage. This link can contain a UTM tracker. Helps SEO.

E-mail

No

So customers can more easily contact you. Helps SEO.

Phone

Only for Facebook

So customers can more easily contact you. Helps SEO.

Short description

No

Allows customers to quickly learn about your location/company, and improves your SEO.

Long description

No

Allows customers to quickly learn about your location/company, and improves your SEO.

Open Hours

No

Important for customers to know when to visit you. Helps SEO.

WiFi network name

No

So customers can see whether a location provides WiFi. Currently only shown on Facebook.

Attributes

No

Help inform your customers about your offerings, and improve Google SEO.

Categories

Yes

Locations get a default category based on the brand. If any locations differ from the default category, you can specify those categories here.


In addition to the above we offer Custom Fields, which are extra fields of data that users can add to the default list of data fields for location details


For more detailed information about each field see this article about importing information to Listings


Updated on: 19/04/2024

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