PTV (Palvelutietovaranto)
PTV (Palvelutietovaranto)
With PinMeTo, you can manage your verified Finnish public-sector data by connecting to Palvelutietovaranto (PTV). This integration ensures that your official service and location information is consistent across national digital services like Suomi.fi, while also being synced to major search and map platforms like Google, Apple, and Bing.
Table of Contents
Section 1: Key Benefits of Connecting
Section 2: Setting Up the PTV Import
What specific location data is imported from PTV?
Section 1: Key Benefits of Connecting to PTV
Verified Public Data: PTV is Finland’s central system for official service information. Connecting ensures your data meets national standardization requirements while keeping your external listings accurate.
Increased Visibility: By importing your PTV data into PinMeTo, you make essential public information accessible to citizens on the platforms they use daily, such as Google Maps, Apple Maps, Bing Maps and Facebook.
Automated Updates: Reduce manual work by using PTV as your primary source. Updates to your service data in PTV can be automatically pulled into PinMeTo and distributed to connected networks.
Section 2: Setting Up the PTV Import
This connection is a one-way data import (PTV → PinMeTo).
Part 1: Before You Begin (Prerequisites)
To enable the integration, you must provide PinMeTo with the following information:
- Organization ID: Your organization’s unique PTV ID.
- Scope of Locations: A clear definition of which locations from PTV should be connected (e.g., all locations or a specific subset).
Part 2: Connection Details
- Connection Type: This is a one-way import. PinMeTo pulls data from PTV to populate your location profiles.
- Update Frequency: The import syncs with PTV once per day.
- Auto-Create Feature: You can choose to have new locations in PTV automatically created in PinMeTo. If disabled, new locations must be added manually.
- Auto-Publish: When enabled, updates from PTV are sent to your connected networks automatically (excluding sensitive fields like addresses, which require review).
Section 3: Managing Your Data
Handling Manual Tasks (To-Do List)
To ensure data quality, certain changes from PTV will trigger a manual review task in your PinMeTo Dashboard:
- Address Verification: Any new location imported from PTV will land in "Address Verification" status. You must confirm the location on the map before it is published.
- API Differences: Changes to an existing address or coordinates in PTV will appear as an "API Diff" task. This ensures you have full control over major location changes.
Descriptions & SEO
PTV regulations and Map Network SEO guidelines often differ significantly.
- Character Limits: PTV Long Descriptions often exceed the 750-character limit allowed by most map networks.
- Our Recommendation: We suggest creating SEO-optimized descriptions directly in PinMeTo. You can use our template tags (e.g., “To view the services available at {{name}}, please visit our website”) to maintain unique, high-ranking descriptions across all listings effortlessly.
What specific location data is imported from PTV?
Field | Imported | Note |
|---|---|---|
Storefront Name | Yes |
|
Address & Coordinates | Yes | Requires manual review in PinMeTo "To-Do" list. |
Opening Hours | Yes | Includes Special/Holiday hours. |
Yes |
| |
Phone | No | Managed directly in PinMeTo. |
Homepage | No | Managed directly in PinMeTo. |
Descriptions | Opt-in | Can be mapped, but manual optimization is recommended. |
Supported PinMeTo Products
PinMeTo Product | Supported | Information |
|---|---|---|
Listings | Yes | PTV data is used to populate and update your core location information. |
Posts | No | PTV does not provide data for social-style posts. |
Reviews | No | PTV does not manage reviews or customer ratings. |
Conversations | No | Direct messaging is not supported via the PTV integration. |
FAQs
Q: Why wasn't my phone number imported from PTV?
A: Phone numbers are excluded from the import to avoid publishing outdated or internal-only numbers. This allows you to maintain a dedicated public-facing number within PinMeTo.
Q: How long does it take for a PTV change to show on Google Maps?
A: PinMeTo syncs with PTV once every 24 hours. Once the data is in PinMeTo, it is pushed to networks. Depending on the network, it can take a few minutes to 24 hours to become visible.
Q: What happens if a PTV description is over 750 characters?
A: If the "Map PTV descriptions" feature is enabled and a description is too long, PinMeTo will use the PTV Summary (Short Description) instead to ensure the data is accepted by the networks.
Keywords
PTV, Palvelutietovaranto, Finland Public Sector, Suomi.fi, Finnish Data, DVV, Import, Listings Sync
Updated on: 08/05/2026
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