Articles on: Posts

Posts - Insights for Instagram posts

We ONLY provide metrics connected to PinMeTo activity. This includes posts created in PinMeTo and imported posts created on the network (Facebook, Instagram, Google). Read more about importing posts. If you are not importing posts, but are actively posting on those networks, you will not be shown insights connected to those posts.


Where to find Instagram insights



To view Insights regarding your Instagram Posts, you may navigate to Posts - Insights - Instagram



What can I see with Instagram insights?



You will have the following options:

Date range (please note that some data may not yet be available in a given time range

View Instagram page insights for Followers and Post Activity – Coming soon!

View general insights for internal and imported Instagram Posts (if you have the option for imported posts enabled)

View general insights for posts made only via our Posts product.

View general insights for posts imported from Instagram (if you have the option enabled).

View both page and general post insights per location or multiple locations using the filter.


What does each metric mean?


Please keep in mind the mentions at the beginning of this article. For example, if you are NOT importing posts from a particular network but you are posting locally to those accounts/pages, you may see differences across all metrics we provide compared to analytics shown in Meta.

Followers: The total number of followers across your connected Instagram pages (including Brand if applicable) as of the last date of your selected time period. We also show the change in followers – either growth or decline – during the selected time period.

Posts Published (coming soon): The total number of posts published across your connected Instagram pages during the selected time period. Example 1: If you create one post in Posts and publish it to 70 Instagram pages, it will count as 70 posts. Example 2: Imported posts published directly via Instagram are also included. Each page post published this way counts as one post.

Page Activity (coming soon): The number of locations that have had a least one post to their Instagram page during your selected time period. Example 1: Your business has 55 connected location pages on Instagram and 1 connected Brand Page and you have access to them all. If you look at the last month and see 45/56 active pages, this means that 45 pages had at least 1 post last month. This could mean that 44 location pages and your 1 brand page had a post. Use filters to narrow your search based on your interests.

All remaining metrics: Each one represents total numbers summed across all connected Instagram pages. However, as these are post metrics, they only include posts that were published during the selected time period. Example 1: You are looking at the total number of comments in November. If a post that was made in October received a comment in November, this will not be reflected in November's "Comments" total.

Why am I seeing "No data for the time period"?


There are a few important aspects to be aware of when looking at your Instagram follower count:
Due to some limitations from Instagram, we cannot provide a follower count for Instagram accounts that have less than 100 followers.
Some insights provided only allow data to be collected from the date PinMeTo begins collection and this includes follower counts. If you see “No data is available,” please try changing the start date of your selected time period. If this does not help, you either need to check back in later or check that your accounts have more than 100 followers.
We are fetching the follower count from Instagram a few times a day. We have experienced circumstances that despite this, Instagram doesn't provide us with the follower count. As Instagram only offers the follower count as a daily metric (i.e. we can't fetch yesterday's data), if we don't receive a follower count during any of the requests we send, we may not show the live count.

Updated on: 13/12/2024

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